Novinky.cz: Last year, the Prague Transport Company (DPP) received 159 million crowns from the rental of advertising space. A year earlier it was 102 million. According to Daniel Šabík, head of the company’s press department, last year’s revenue is three times higher than the amount the company received until 2016, when it terminated an exclusive contract for public transport advertising with Rencar from the JCDecaux group. With this, the company judges the validity of the contract.
DPP received CZK 159 million from advertising last year, more than a year earlier
30. 03. 2021